It's Not a Fan Page, It's a Festival

One of the challenges in marketing special events is the need to get - and keep - your target demographics’ attention. Traditional methods of advertising and marketing still work well at raising awareness, but converting awareness into action now needs the help of creative social media components to ensure a successful event. ChatterBlast worked with Philadelphia QFest and Danger After Dark film festivals to leverage and coordinate the broad reach of major print/radio coverage with the immediate, focused and interactive engagement that only social media can achieve.

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Video HELPS the Social Media Star

These days the average online user has an incredibly short attention span. Thanks to modern media and the Internet, we can find endless entertainment and information - all reduced to bite-sized blasts. Our shorter attention span requires marketers to come up with quick and clever ways of catching our eyes and engaging our mind. The brand now has less time to connect with viewers, so getting the attention of your customers requires a little old-fashioned razz-ma-tazz and a solid understanding of how people find and consumer information. We have been successfully experimenting with some new tactics and technology to help spread our clients’ messages.

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Professional Services Embrace Social Media

ChatterBlast is excited to welcome two new intriguing professional service clients to our family!  Puff Wealth Management and Excel Physical Therapy & Fitness have much to gain from social media engagement, but the approach will vary greatly from many of our previous clients.

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Expect the Unexpected

Sometimes what happens around social media surprises even us.

Last month, we held a webinar for one of our new clients, Dining Out For Life International. Dining Out For Life is a national organization that coordinates a fundraising event across 55 cities in the U.S. and Canada. In April of each year, diners can visit participating restaurants and a portion of their check goes to a local non-profit HIV/AIDS service organization.

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